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Digital Marketing Blogs

Grow your business with inbound marketing. We work with founders, CEOs and marketing leaders of B2B companies to build trust with the buyer, raise brand awareness, generate quality leads and nurture leads into paying customers.
Anees Misbahudeen - Author of INNMCO’s digital marketing blogs

Digital Marketing Blogs

Are you looking to grow web traffic, leads & sales? I share tried and tested tips on accelerating revenue growth from inbound marketing, SEO, Google Ads, email marketing and content marketing. Happy Reading!

From Search Engines to Answer Engines: How is SEO Evolving?

Updated on:September 01, 2025 How Is SEO Evolving in the age of AI? What Strategies Do You Need To Be Relevant? If You...

Struggling to Generate Leads? Here's What You Can Do To Change That.

Struggling to generate leads? I am an accidental entrepreneur! I founded INNMCO during the autumn of 2021.

Lead generation for SaaS companies

Updated on: September 01, 2025 How do you generate leads for SaaS companies? Imagine you are a marketer at a SaaS...

What is AARRR framework?

Updated on: March 19, 2025 What is AARRR? AARRR is a set of metrics used to track and influence user behaviour and...

How to create a SaaS marketing plan?

Updated on: September 01, 2025 What is a SaaS marketing plan? A SaaS or ‘Software as a Service’ marketing plan provides...

How is SaaS marketing different from marketing for other industries?

Updated on: September 01, 2025 What is SaaS marketing?

How to generate leads from inbound marketing campaigns?

Updated on: 06 February 2025 How to generate leads from inbound digital marketing campaigns? A few examples of inbound...

5 benefits of inbound marketing for your business

Updated on: 06 February 2025 5 benefits of Inbound Marketing for your Business A few examples of inbound digital...

10 benefits of email marketing for your business

10 benefits of Email Marketing for your Business Email marketing generates $42 for every $1 spent (Source: Mailchimp...

How to create an email marketing strategy for your business?

Updated on: 11 March 2025 How to create an email marketing strategy for your business? Email marketing is a form of...

Search Engine Marketing Strategies for your Business

Updated on: 07 April 2025 Search Engine Marketing Strategies for your Business There are approximately 8.5 billion...

What is a Google Business Profile?

Updated on: 14 October 2024 What is a Google Business Profile? Google Business Profile (previously known as Google My...

Why Paid Search?

Updated on: September 01, 2025 Paid Search: Why do you need it? Paid Search ads enables you (advertisers) to display...

What are the differences between SEO and SEM?

Updated on: September 01, 2025 What is SEO and SEM? I want to share with you a question that I often get asked — When...

What is Paid Search?

Updated on: September 01, 2025 Paid Search: What is it? Paid search is a digital marketing tactic where advertisers pay...

Why B2B SEO?

Updated on: September 01, 2025 B2B SEO: Why do you need it? B2B search engine optimisation (SEO) is a digital marketing...

What is SEO Content Writing?

Updated on: September 01, 2025 SEO Content Writing: What is it? SEO content writing is the process of writing content...

What is Search Engine Optimisation?

Updated on: September 01, 2025 Search Engine Optimisation: What is it? SEO is a set of activities that enables you...

How to implement an SEO strategy for your website?

Updated on: April 25, 2025 SEO Strategy I wanted to acquire organic search traffic and generate quality leads for my...

8 ways to promote your business online

Updated on: 21 February 2025 8 ways to promote your business online I wanted to build trust with my prospective buyer...

How to generate leads using HubSpot forms?

I was looking for ways to provide gated content like white papers to potential buyers. In this blog, I will take you...

How to create a blog in hubspot cms?

A step by step process to create a blog in HubSpot CMS. Blogging is an important part of your content strategy. The...

How to build a website on hubspot cms?

My step by step process of how to build a website on HubSpot CMS. My existing website builder tool was holding me back...

How to use hubspot crm?

How to use HubSpot CRM? I discuss HubSpot CRM features that I use to communicate with buyers, organise leads, manage...

Why I chose an integrated sales and martech stack?

Updated on: 24 July 2024 Why I chose an integrated sales and martech stack? I was spending a lot of time learning and...

How to start an online business?

You have an online business idea (e.g. online course, online store, software, professional services). You are exploring...

How to build a brand awareness strategy?

Updated on: 26 July 2024 A brand is other people’s perception of what you do. No matter what the organisation says what...

How to create an omnichannel marketing strategy?

What is an Omni channel marketing strategy? As an entrepreneur, I faced the following challenges: How do I implement an...

How to encourage innovation in the workplace?

Organisations are increasingly facing disruptions. One of the reasons being, someone has found a better way to serve a...